The grocery service connects upstate and New York City residents with local farmers through weekly deliveries that are as fresh as it gets.
As many a Hudson Valleyite knows, farm-to-table life is the good life.
In a region that’s packed to the brim with farms large and small, the support for local produce and goods is less a movement and more a lifestyle. It touches everything from grocery runs to farmers’ markets and meals out at farm-forward restaurants to trips to local boutiques and makers for special finds and services.
Yet when COVID-19 tore through the Valley, farm-to-table businesses felt the pain as online retailers tempted shoppers with contactless, next-day shipping and seemingly endless inventories. After all, if it’s as easy as the click of a button to order an entire cart of groceries, why bother going to the market for local supplies?
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